Shopify Cart and Checkout Optimization

Higher Conversion, Higher Order Value

Buyers hesitate most at the final step. Risify adds the incentives and reassurance that answer their questions before they abandon, and the recommendations that turn a small order into a bigger one.

Six Ways to Convert More Buyers

Free Shipping Progress Bar

Show buyers how much more to spend to unlock free shipping.

Cart Upsell Recommendations

Suggest products that help buyers close the free shipping gap.

Trust Badges

Reassurance about returns, delivery, and support at checkout.

Expert Tips

Product guidance from your team, shown at checkout.

Customer Reviews

Reviews from Judge.me, Trustpilot, Google, Loox, and more, at checkout.

Product-Level Targeting

Match content to what's in the buyer's cart.

Free Shipping Bar That Lifts Cart Value

Show a live progress bar in the cart with the amount left until free shipping, and use upsell recommendations to help buyers close the gap.

Set your threshold in your store's default currency and add more per currency if needed
Choose which market countries see the bar or leave it open to all markets
Configure three messages for below, near, and threshold-reached states
Show default upsell products or assign product-specific recommendations

Trust Badges at Checkout

Sit key reassurance beside the purchase decision so buyers don't abandon over doubts about shipping, returns, or support.

Address the objections that stop buyers at the payment step
Answer common questions inline instead of sending buyers off to find policy pages
Adapt the reassurance shown based on what's in the buyer's cart

Product Advice From Your Team's Experts

Bring product-specific guidance into checkout, so buyers get advice from your team at the moment they're deciding whether to complete the order.

Give buyers contextual product guidance without sending them back to the product page
Reduce last-minute uncertainty with guidance relevant to the product being purchased
Show different advice for different products or product types

Customer Reviews at Checkout

Show social proof at the moment of hesitation, where a short testimonial can settle a doubt that would otherwise stall the sale.

Reinforce the buying decision at the step where second-guessing is most common
Match reviews to the products in the buyer's cart so the social proof feels relevant
Pull reviews from Judge.me, Trustpilot, Google, Loox, Yotpo, or Okendo, or enter them manually

Target Content by Product or Product Type

Match checkout content to what each buyer is purchasing, instead of showing the same reassurance, advice, and reviews on every order.

Make reassurance and guidance more relevant to the products being purchased
Keep unrelated content out of checkout instead of showing everything to everyone
Use product or product-type targeting across trust badges, expert tips, and reviews